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Engaging the entire team on game day September 30, 2012

Posted by paulstella in Uncategorized.
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“Good thing I left early,” it occurred to me. I hadn’t taken into account potential traffic delays prior to pulling my car in line to enter the University of Colorado Boulder campus. Over the past few weeks, the daily commute to my new job had remained pretty uneventful. But this was game day!

I returned to campus this past Saturday to attend my first event in support of the Leeds School of Business. The CU Buffaloes were hosting UCLA in a PAC-12 football matchup, and my communications and alumni relations team was holding a pregame reception for alumni, students and their families.

Wearing my ‘game face’ for the pregame reception.

Having not previously been a close follower of college football, I’d been warned that the CU football program had been, well, struggling. The guys would go on to support that assessment with a 42-14 loss to the Bruins later that day.

But as I inched my way toward parking, I enjoyed the spectacle that surrounded me. Many CU fans had set up camp, so to speak, in nearly every available crevice of campus. They were there to bask in the beauty of a sunny Colorado fall afternoon and to participate in a classic form of Americana that we all know as ‘tailgating.’ I could tell I was in store for a fun day.

And as I arrived at the reception—held underneath a large tent erected on the lush quad just west of the Koelbel Building, home to the Leeds School—I greeted my colleagues Sarah Martens and Will Hoberg. Sarah, with Will’s assistance, had an expert handle on the event’s logistics. My primary role was to stay out of their way.

In honesty, my job on this day was to more fully integrate within the broader Leeds community—meeting alumni, students, families and staff while gaining a sense of how the school might better engage every member of its ‘team.’

There is much to learn in the months ahead, but as you can see, there may be no better classroom in which to begin my lesson than a sundrenched Colorado college campus.

Go Buffs!

Will Hoberg (Leeds ’11), alumni event coordinator, working the crowd at the reception.

Many alums enjoyed the day with their entire family.

And since it was Family Weekend, families of Leeds students attended too.

Can’t say enough about the Leeds students who staffed the welcome table.

Even Ralphie the Buffalo made an appearance.

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